Thursday, January 15, 2009

"Intrigued wealth gains interest"

In this declining market the concerns of money brings every one together. Use to be a time when talking about the weather was the topic of conversation. Or,who made the play offs.
When dealing with every day business one goal is to improve the customer conversion rate. Some of the simple techniques are easiest to apply.

Wealth is a gain of what you deem valuable. Wealth is not always the amount of money growing interest in a bank account 401k or CD? While these things are great for purchasing power. Establishing relationships also brings "wealth" perhaps with more satisfying results. Because having friends to help bring you through any set back gives peace of mind.

The Bible verse
Hosea 11:4 I led them with cords of human kindness,with ties of love;I lifted the yoke from their neck and bent down to feed them.

GOD created mankind to work together to build a community of kindness towards one another. That is something that is being accomplished in the blogging world. Bringing people together with like interest building a niche. Yet we have different backgrounds,views and ideas. We learn better ways to communicate our thoughts and goals. Especially in the area we are interested in. In ROI of time and energy devoted to growth.


This has been applied over and over with the brick and mortar industry. Where in the business that I find myself selling antiques. Other dealers who have established reputable business relationships. Have been those who did not think that sharing information would jeopardize their own business but in fact in grew their business.
A great example is a dealer who sales Mid Century furniture. Starting in the business over 6 years ago. He has grown strong in sells not of the typical antiques that one finds in an Antique Mall. He shared with me the way he has survived the economic down swing. By developing his niche market of Mid Century furniture of Danish and retro design. Floor lay out of his booth at the antique mall that one learns over time. Open generously sharing without ever thinking he was undermining his own sells. Yet, all the while bringing a new dealer to better understand the market.

Now while shopping for the smaller and more manageable inventory to promote on-line. I often find more than my budget will allow. Yet the furniture would be valuable to my dealer friend. That is when I would tell him about something I saw or where he could obtain a quality Charles Eames chair or sofa.
While the ability for me to make the larger purchase was not an option, it was for him. The result was growth for both.

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